THE PENTAGON – The military provided details Friday about source new body armor designed specifically for women’s bodies. Called Athena Armor, the new equipment is exactly the same in size, weight, and general dimensions as current body armor but is pink and significantly more expensive.

In a PowerPoint deck distributed to media, the military hyped the new equipment as “100 percent PPE” and emphasized the Athena’s ability to help female soldiers “discover their warrior goddess within.” Doing so will come at a per-unit cost nearly double that of current standard issue body armor.